What the F*ck is NDWTF?
What is the New Deal WTF line?
New Deal WTF is a limited platform created by the founders of New Deal to explore the brand’s potential beyond literal product reissues. We intend to shatter the expectations of a traditional heritage brand by drawing from our authentic early 90’s roots to reimagine New Deal for 2020 and beyond. We’re flipping the script to allow today’s skaters and collectors to be a part of the story, even participate in the dialog happening between the brand and its skaters and artists.
New Deal as an innovative brand that challenges the status quo. NDWTF boards are made at PS Stix.
Our ongoing New Deal Heritage drops through Dwindle continue to provide the most authentic replication of our iconic graphics and deck shapes from 1990-1992.
What does the WTF line consist of?
NDWTF offers special limited edition decks and 30th printables, as well as limited edition screened art prints and other curated art and related products. Sign up for our updates to find out what’s next.
Why only limit to 30 partner locations?
We carved out 30 global shops for 30 years. This was based on Paul’s limited ability to drop ship around the world (for now).
Interested in carrying WTF in your skate shop? Contact us here for more info.
Thank You Supply
So Cal Skate Shop
Westside Skate Shop
Skatepark of Tampa
Skate til death